Yumms 甜品店 | Kidz | 2024 | 俄罗斯

Yumms 甜品店 | Kidz | 2024 | 俄罗斯

Yumms | Showroom & dessert bar 

Kidz - design studioDesigners: Anastasia Safianenko, Leonid Sobolev, Julia Anikina, Nikita VorontsovSupervision: Arianna Mikaya Visualisator: Tatiana KurochkinaPhoto: Varvara Toplennikova

Choice Studio — Branding AgencyCreative Director: Aleksey ZadorozhnyPackaging Design: Ksusha ShchigolevaCGI: Denislam FashievMotion: Alisa Tukshumskaya​​​​​​​

The creator of the brand is Mark Rodovsky or already known to everyone as Marcelo Miracles His clothes are outrageous, ambiguous and definitely cause a buzz around 

The brand began to gradually expand and the appearance of a showroom became a top priority

The brand already has its target audience ↓ 

Recognisable unique symbols. Colourful gravel, fur poufs, big velvet chair, recycled plasticIt was important to create something memorable, a little frightening in its extraordinariness, but at the same time comfortable for meetings with friends and spending time

Choice studio developed a graphic design reflecting the concept of the institutionDelicious packaging and filling

plan

60 sq.m space ↑  

Hairy wall ↓

↑  Fridge with Branded beverages

↑  Outdoor sign

process ↓

• 转载自：behance
• 作者：原文作者
• 图片@原文作者
• 语言：英语
• 编辑：序赞网
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