Store, Retail Interiors, Berlin, Germany
- Architects: Ninetynine
- Area: 175 m²
- Year: 2020
- Photographs: Ewout Huibers
- Manufacturers: Sancal, Masquespacio
- Design Team:Jeroen Vester, Giulia Cosenza, Ulrike Lehner, Mandy Finke
- Clients:VanMoof
- Project Management: PRJCT WRKS
- Contractor:Stapelbroek
- Fit Out:Fiction Factory
- Text description provided by the architects. Dutch bike brand VanMoof is on a mission to introduce the Dutch mobility mindset to the rest of the world and in the process get as many city dwellers on bikes as possible. To this effect, they’ve opened a number of brand stores in cities around the world, designed by Ninetynine. Welcome to Dream City. “The e-bike is transformational for the urban commute. Where bikes were traditionally considered for the 5km range, the e-bike is suited for the 30km commute. We engineered this new range with the urban commuter in mind and designed a riding experience that will change urban mobility as we know it.” - Taco Carlier, co-founder of VanMoof.
- Design concept. After years of successfully selling their smart bikes online, VanMoof decided to shift gears. Their shift towards highly advanced electrical bikes required a new retail model. The solution'>
